{"id":4904,"date":"2026-06-17T12:52:03","date_gmt":"2026-06-17T10:52:03","guid":{"rendered":"https:\/\/www.zaslat.cz\/blog\/?p=4904"},"modified":"2026-06-17T12:52:05","modified_gmt":"2026-06-17T10:52:05","slug":"vydejni-boxy-prodavaji-proc-rozhoduji-o-dokonceni-objednavky","status":"publish","type":"post","link":"https:\/\/www.zaslat.cz\/blog\/vydejni-boxy-prodavaji-proc-rozhoduji-o-dokonceni-objednavky\/","title":{"rendered":"V\u00fddejn\u00ed boxy prod\u00e1vaj\u00ed: Pro\u010d rozhoduj\u00ed o dokon\u010den\u00ed objedn\u00e1vky"},"content":{"rendered":"\n<p><strong>V\u00fdb\u011br dopravy dnes pat\u0159\u00ed mezi faktory, kter\u00e9 rozhoduj\u00ed o dokon\u010den\u00ed objedn\u00e1vky. V\u00fddejn\u00ed boxy se staly b\u011b\u017enou sou\u010d\u00e1st\u00ed online nakupov\u00e1n\u00ed a z\u00e1kazn\u00edci je \u010dasto aktivn\u011b vyhled\u00e1vaj\u00ed. Co se stane, kdy\u017e je e-shop nenab\u00edz\u00ed, a jak m\u016f\u017ee chytr\u00e9 \u0159\u00edzen\u00ed dopravy pomoci zv\u00fd\u0161it po\u010det objedn\u00e1vek?<\/strong><\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Doru\u010den\u00ed do v\u00fddejn\u00edch box\u016f pat\u0159\u00ed mezi nejvyu\u017e\u00edvan\u011bj\u0161\u00ed zp\u016fsoby p\u0159evzet\u00ed z\u00e1silky. Podle statistik asociace APEK dnes <strong>72 % v\u0161ech objedn\u00e1vek z \u010desk\u00fdch e-shop\u016f m\u00ed\u0159\u00ed do <a href=\"https:\/\/www.zaslat.cz\/blog\/logistika-po-cesku-vydejni-mista-a-boxy-meni-pravidla-hry\/\">v\u00fddejn\u00edch box\u016f<\/a> a a\u017e 66 % nakupuj\u00edc\u00edch nedokon\u010d\u00ed objedn\u00e1vku, pokud jim nesedne zp\u016fsob doru\u010den\u00ed<\/strong>.<\/p>\n\n\n\n<p><strong>Co se v \u010dl\u00e1nku dozv\u00edte?<\/strong><\/p>\n\n\n\n<ul>\n<li><a href=\"#realita\">Jak vid\u00ed z\u00e1kazn\u00edci mo\u017enost doru\u010den\u00ed do v\u00fddejn\u00edch box\u016f<\/a><\/li>\n\n\n\n<li><a href=\"#vyber-dopravy\">Pro\u010d n\u011bkter\u00e9 e-shopy nenab\u00edzej\u00ed doru\u010den\u00ed do box\u016f u v\u0161ech objedn\u00e1vek<\/a><\/li>\n\n\n\n<li><a href=\"#boxoptima\">Jak funguje <a href=\"https:\/\/www.boxoptima.cz\/jak-to-funguje\">\u0159e\u0161en\u00ed BoxOptima<\/a><\/a><\/li>\n\n\n\n<li><a href=\"#propojeni\">Jak propojen\u00ed BoxOptima a Zaslat zjednodu\u0161uje logistick\u00fd proces<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"realita\"><strong>Jak\u00e1 je realita v\u00fddejn\u00edch box\u016f?<\/strong><\/h2>\n\n\n\n<p>Z\u00e1kazn\u00edci se necht\u011bj\u00ed v\u00e1zat na kur\u00fdry ani ztr\u00e1cet \u010das na pobo\u010dk\u00e1ch a rad\u011bji si z\u00e1silku vyzvednou tak, jak jim to vyhovuje nejv\u00edce, nap\u0159\u00edklad cestou z pr\u00e1ce nebo z n\u00e1kupu. Co na to data?<\/p>\n\n\n\n<ul>\n<li>Podle APEKu dnes m\u00ed\u0159\u00ed 72 % v\u0161ech objedn\u00e1vek z \u010desk\u00fdch e-shop\u016f pr\u00e1v\u011b do v\u00fddejn\u00edch box\u016f.<\/li>\n\n\n\n<li>Z\u00e1kazn\u00edci oce\u0148uj\u00ed dostupnost schr\u00e1nek 24\/7 a necht\u011bj\u00ed \u010dekat na bal\u00edk doma.<\/li>\n\n\n\n<li>Z\u00e1silka \u010dek\u00e1 na p\u0159\u00edjemce, ne p\u0159\u00edjemce na z\u00e1silku. Nemus\u00ed \u0159e\u0161it otev\u00edrac\u00ed dobu v\u00fddejny ani parkov\u00e1n\u00ed p\u0159ed po\u0161tou.<\/li>\n<\/ul>\n\n\n\n<p>P\u0159esto se st\u00e1le najdou e-shopy, kter\u00e9 doru\u010dov\u00e1n\u00ed do v\u00fddejn\u00edch box\u016f nenab\u00edzej\u00ed. P\u0159\u00edstup k v\u00fddejn\u00edm box\u016fm se m\u016f\u017ee li\u0161it i podle toho, jak dlouho e-shop na trhu p\u016fsob\u00ed.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p><em>\u201eJe vid\u011bt, \u017ee mlad\u0161\u00ed generace podnikatel\u016f vn\u00edm\u00e1 v\u00fddejn\u00ed boxy velmi pozitivn\u011b. Lid\u00e9, kte\u0159\u00ed vedou e-shop dvacet nebo p\u011btadvacet let, maj\u00ed \u010dasto zaveden\u00e9 postupy a zm\u011bny zva\u017euj\u00ed opatrn\u011bji ne\u017e jejich n\u00e1stupci,&#8221;<\/em> <\/p>\n<cite>\u0159\u00edk\u00e1 Petr Michek, jednatel BoxOptima, \u0159e\u0161en\u00ed, kter\u00e9 pomoc\u00ed AI pom\u00e1h\u00e1 vyhodnotit, zda se konkr\u00e9tn\u00ed objedn\u00e1vka vejde do v\u00fddejn\u00edho boxu.<\/cite><\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/petr-michek-box-optima-1024x768.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"vyber-dopravy\">V\u00fdb\u011br dopravy m\u016f\u017ee rozhodnout o n\u00e1kupu<\/h2>\n\n\n\n<p>Spr\u00e1vn\u011b nastaven\u00e1 doprava je pro e-commerce z\u00e1klad. E-shopy, kter\u00e9 doru\u010den\u00ed do v\u00fddejn\u00edch box\u016f nenab\u00edzej\u00ed, mohou p\u0159ich\u00e1zet o \u010d\u00e1st z\u00e1kazn\u00edk\u016f, kte\u0159\u00ed tento zp\u016fsob p\u0159evzet\u00ed z\u00e1silky preferuj\u00ed.<\/p>\n\n\n\n<ul>\n<li><strong>Opu\u0161t\u011bn\u00e9 ko\u0161\u00edky<\/strong> \u2013 \u00fadaje z APEKu uv\u00e1d\u011bj\u00ed, \u017ee 66 % nakupuj\u00edc\u00edch nedokon\u010d\u00ed objedn\u00e1vku, pokud jim nevyhovuj\u00ed nab\u00edzen\u00e9 zp\u016fsoby doru\u010den\u00ed.<\/li>\n\n\n\n<li><strong>Odchod ke konkurenci<\/strong> \u2013 nam\u00edsto dokon\u010den\u00ed n\u00e1kupu hledaj\u00ed zbo\u017e\u00ed jinde.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"boxoptima\">BoxOptima pozn\u00e1, zda se objedn\u00e1vka vejde do boxu<\/h2>\n\n\n\n<p>Pro n\u011bkter\u00e9 e-shopy nen\u00ed jednoduch\u00e9 ur\u010dit, zda se konkr\u00e9tn\u00ed objedn\u00e1vka do v\u00fddejn\u00edho boxu vejde. Nej\u010dast\u011bji se s t\u00edm pot\u00fdkaj\u00ed obchody s rozs\u00e1hl\u00fdm a r\u016fznorod\u00fdm sortimentem, typicky se jedn\u00e1 o zahradnick\u00e9 pot\u0159eby, dom\u00e1c\u00ed pot\u0159eby, sportovn\u00ed vybaven\u00ed, auto-moto \u010di zbo\u017e\u00ed pro d\u011bti.<\/p>\n\n\n\n<p><em>\u201eP\u0159i po\u010dtu tis\u00edc\u016f, n\u011bkdy i des\u00edtek tis\u00edc polo\u017eek, je nere\u00e1ln\u00e9, aby e-shopy v\u0161echno ru\u010dn\u011b m\u011b\u0159ily a dopl\u0148ovaly chyb\u011bj\u00edc\u00ed \u00fadaje. \u010casto nav\u00edc nemaj\u00ed pot\u0159ebn\u00e1 data ani od sv\u00fdch dodavatel\u016f,&#8221;<\/em> vysv\u011btluje Petr Michek.<\/p>\n\n\n\n<p>Proto vzniklo \u0159e\u0161en\u00ed BoxOptima, kter\u00e9 dok\u00e1\u017ee vhodnost doru\u010den\u00ed do v\u00fddejn\u00edho boxu vyhodnotit automaticky. N\u00e1stroj <a href=\"https:\/\/www.zaslat.cz\/blog\/ai-nastroje-pro-podnikatele\/\">pomoc\u00ed AI vyhodnocuje<\/a> v re\u00e1ln\u00e9m \u010dase celkovou velikost a hmotnost objedn\u00e1vky a z\u00e1kazn\u00edkovi zobraz\u00ed pouze relevantn\u00ed mo\u017enosti doru\u010den\u00ed. E-shop nav\u00edc nemus\u00ed dopl\u0148ovat parametry jednotliv\u00fdch produkt\u016f ani slo\u017eit\u011b pracovat s daty od dodavatel\u016f.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/box-balik-1024x684.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Dynamick\u00e9 skryt\u00ed dopravy<\/h3>\n\n\n\n<p>Kdy\u017e si z\u00e1kazn\u00edk koup\u00ed nap\u0159\u00edklad n\u016f\u017eky na r\u016f\u017ee, zobraz\u00ed se mu mo\u017enost doru\u010den\u00ed do v\u00fddejn\u00edho boxu. Jakmile k nim ale p\u0159ihod\u00ed t\u0159eba hr\u00e1b\u011b, syst\u00e9m boxy okam\u017eit\u011b skryje a zobraz\u00ed jin\u00e9 varianty. AI um\u00ed se sortimentem pracovat i prostorov\u011b.<\/p>\n\n\n\n<ul>\n<li>Syst\u00e9m zohled\u0148uje, \u017ee kv\u011btin\u00e1\u010de lze vlo\u017eit do sebe<\/li>\n\n\n\n<li>Sto metr\u016f prov\u00e1zku vyhodnot\u00ed jako mal\u00e9 klub\u00ed\u010dko<\/li>\n\n\n\n<li>Dok\u00e1\u017ee zohlednit i slo\u017een\u00e9 oble\u010den\u00ed<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">V\u00edce objedn\u00e1vek i spokojen\u011bj\u0161\u00ed z\u00e1kazn\u00edci<\/h3>\n\n\n\n<p>Roz\u0161\u00ed\u0159en\u00ed nab\u00eddky dopravy o v\u00fddejn\u00ed boxy m\u016f\u017ee m\u00edt p\u0159\u00edm\u00fd dopad na konverze i celkovou z\u00e1kaznickou zku\u0161enost.<\/p>\n\n\n\n<p><em>\u201eOd e-shop\u016f \u010dasto sly\u0161\u00edme, \u017ee po roz\u0161\u00ed\u0159en\u00ed doru\u010den\u00ed o v\u00fddejn\u00ed boxy vzrostl po\u010det objedn\u00e1vek v pr\u016fm\u011bru a\u017e o 30 %. Z\u00e1rove\u0148 se zlep\u0161uje i z\u00e1kaznick\u00e1 zku\u0161enost, proto\u017ee lid\u00e9 dostanou zp\u016fsob doru\u010den\u00ed, kter\u00fd preferuj\u00ed,&#8221;<\/em> \u0159\u00edk\u00e1 Petr Michek.<\/p>\n\n\n\n<p>BoxOptima tak do budoucna nem\u00e1 pom\u00e1hat jen s v\u00fdb\u011brem vhodn\u00e9 dopravy, ale i s efektivn\u011bj\u0161\u00edm balen\u00edm z\u00e1silek.<\/p>\n\n\n\n<p><em>\u201eDo budoucna chceme e-shop\u016fm \u0159\u00edkat tak\u00e9 to, jak velkou krabici maj\u00ed na konkr\u00e9tn\u00ed objedn\u00e1vku pou\u017e\u00edt. <a href=\"https:\/\/www.zaslat.cz\/blog\/eu-packaging-regulation-konec-baleni-vzduchu\/\">Bl\u00ed\u017e\u00ed se na\u0159\u00edzen\u00ed EU<\/a>, podle kter\u00e9ho od roku 2030 nebude mo\u017en\u00e9 pou\u017e\u00edvat obalov\u00fd materi\u00e1l, kter\u00fd by byl v\u011bt\u0161\u00ed ne\u017e 50 % obsahu objedn\u00e1vky. C\u00edlem je nevozit zbyte\u010dn\u00fd vzduch,&#8221;<\/em> vysv\u011btluje Petr Michek.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/spokojeny-zakaznik-balik-1024x599.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"propojeni\"><strong>BoxOptima a Zaslat: Dv\u011b \u0159e\u0161en\u00ed, jeden logistick\u00fd proces<\/strong><\/h2>\n\n\n\n<p>Ob\u011b slu\u017eby \u0159e\u0161\u00ed jinou \u010d\u00e1st logistick\u00e9ho procesu. Zaslat e-shop\u016fm pom\u00e1h\u00e1 s expedic\u00ed z\u00e1silek a v\u00fdb\u011brem vhodn\u00e9ho dopravce. BoxOptima zase vyhodnocuje, zda je konkr\u00e9tn\u00ed objedn\u00e1vka vhodn\u00e1 pro doru\u010den\u00ed do v\u00fddejn\u00edho boxu.<\/p>\n\n\n\n<p>D\u00edky tomu mohou e-shopy nab\u00eddnout z\u00e1kazn\u00edk\u016fm v\u00edce mo\u017enost\u00ed doru\u010den\u00ed a z\u00e1rove\u0148 omezit situace, kdy si z\u00e1kazn\u00edk zvol\u00ed variantu, kter\u00e1 pro danou objedn\u00e1vku nen\u00ed vhodn\u00e1. V\u00fdsledkem je efektivn\u011bj\u0161\u00ed logistika i lep\u0161\u00ed z\u00e1kaznick\u00e1 zku\u0161enost.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">FAQ: Na co se n\u00e1s pt\u00e1te nej\u010dast\u011bji<\/h2>\n\n\n\n<div class=\"wp-block-uagb-faq uagb-faq__outer-wrap uagb-block-8f46e0d8 uagb-faq-icon-row uagb-faq-layout-accordion uagb-faq-expand-first-true uagb-faq-inactive-other-true uagb-faq__wrap uagb-buttons-layout-wrap uagb-faq-equal-height\" data-faqtoggle=\"true\" role=\"tablist\">\n<div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-88fb641b\" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\"><span class=\"uagb-icon uagb-faq-icon-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg><\/span><span class=\"uagb-icon-active uagb-faq-icon-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg><\/span><span class=\"uagb-question\">1. Jak pozn\u00e1m, zda m\u00e1 smysl nab\u00edzet doru\u010den\u00ed do v\u00fddejn\u00edch box\u016f?<\/span><\/div><p class=\"uagb-faq-content\">Pokud prod\u00e1v\u00e1te zbo\u017e\u00ed, kter\u00e9 se do box\u016f b\u011b\u017en\u011b vejde, z\u00e1kazn\u00edci tuto mo\u017enost \u010dasto o\u010dek\u00e1vaj\u00ed. V\u00fddejn\u00ed boxy pat\u0159\u00ed mezi nejobl\u00edben\u011bj\u0161\u00ed zp\u016fsoby doru\u010den\u00ed a jejich absence m\u016f\u017ee ovlivnit dokon\u010den\u00ed objedn\u00e1vky.<\/p><\/div>\n\n\n\n<div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-48b8ec24\" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\"><span class=\"uagb-icon uagb-faq-icon-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg><\/span><span class=\"uagb-icon-active uagb-faq-icon-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg><\/span><span class=\"uagb-question\">2. Jak\u00e9 v\u00fdhody p\u0159in\u00e1\u0161\u00ed propojen\u00ed BoxOptima a Zaslat?<\/span><\/div><p class=\"uagb-faq-content\">Zaslat pom\u00e1h\u00e1 s expedic\u00ed z\u00e1silek a v\u00fdb\u011brem vhodn\u00e9ho dopravce, zat\u00edmco BoxOptima vyhodnocuje, zda je konkr\u00e9tn\u00ed objedn\u00e1vka vhodn\u00e1 pro doru\u010den\u00ed do v\u00fddejn\u00edho boxu. E-shop tak m\u016f\u017ee z\u00e1kazn\u00edk\u016fm nab\u00eddnout relevantn\u00ed mo\u017enosti dopravy a zefektivnit cel\u00fd logistick\u00fd proces.<\/p><\/div>\n\n\n\n<div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-df0fa81f\" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\"><span class=\"uagb-icon uagb-faq-icon-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg><\/span><span class=\"uagb-icon-active uagb-faq-icon-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg><\/span><span class=\"uagb-question\">3. Opravdu m\u016f\u017ee nab\u00eddka dopravy ovlivnit po\u010det objedn\u00e1vek?<\/span><\/div><p class=\"uagb-faq-content\">Ano. Z\u00e1kazn\u00edci \u010dasto pova\u017euj\u00ed zp\u016fsob doru\u010den\u00ed za jeden z rozhoduj\u00edc\u00edch faktor\u016f p\u0159i dokon\u010den\u00ed n\u00e1kupu. Pokud mezi mo\u017enostmi nenajdou preferovan\u00fd zp\u016fsob p\u0159evzet\u00ed z\u00e1silky, mohou n\u00e1kup odlo\u017eit nebo dokon\u010dit u konkurence.<\/p><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>V\u00fdb\u011br dopravy dnes pat\u0159\u00ed mezi faktory, kter\u00e9 rozhoduj\u00ed o dokon\u010den\u00ed objedn\u00e1vky. V\u00fddejn\u00ed boxy se staly b\u011b\u017enou sou\u010d\u00e1st\u00ed online nakupov\u00e1n\u00ed a z\u00e1kazn\u00edci je \u010dasto aktivn\u011b vyhled\u00e1vaj\u00ed. Co se stane, kdy\u017e je e-shop nenab\u00edz\u00ed, a jak m\u016f\u017ee chytr\u00e9 \u0159\u00edzen\u00ed dopravy pomoci zv\u00fd\u0161it po\u010det objedn\u00e1vek?<\/p>\n","protected":false},"author":2,"featured_media":4907,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[25],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>V\u00fddejn\u00ed boxy zvy\u0161uj\u00ed konverze e-shop\u016f \u2013 co \u0159\u00edkaj\u00ed data?<\/title>\n<meta name=\"description\" content=\"72 % objedn\u00e1vek m\u00ed\u0159\u00ed do v\u00fddejn\u00edch box\u016f. 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V\u00fddejn\u00ed boxy se staly b\u011b\u017enou sou\u010d\u00e1st\u00ed online nakupov\u00e1n\u00ed a z\u00e1kazn\u00edci je \u010dasto aktivn\u011b vyhled\u00e1vaj\u00ed. Co se stane, kdy\u017e je e-shop nenab\u00edz\u00ed, a jak m\u016f\u017ee chytr\u00e9 \u0159\u00edzen\u00ed dopravy pomoci zv\u00fd\u0161it po\u010det objedn\u00e1vek?","_links":{"self":[{"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/posts\/4904"}],"collection":[{"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/comments?post=4904"}],"version-history":[{"count":4,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/posts\/4904\/revisions"}],"predecessor-version":[{"id":4911,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/posts\/4904\/revisions\/4911"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/media\/4907"}],"wp:attachment":[{"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/media?parent=4904"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/categories?post=4904"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/tags?post=4904"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}