{"id":4211,"date":"2025-04-25T10:33:49","date_gmt":"2025-04-25T08:33:49","guid":{"rendered":"https:\/\/www.zaslat.cz\/blog\/?p=4211"},"modified":"2025-04-25T10:34:13","modified_gmt":"2025-04-25T08:34:13","slug":"posilani-na-dobirku-oblibeny-zpusob-platby-ktery-zvysuje-duveru-i-konverze","status":"publish","type":"post","link":"https:\/\/www.zaslat.cz\/blog\/posilani-na-dobirku-oblibeny-zpusob-platby-ktery-zvysuje-duveru-i-konverze\/","title":{"rendered":"Pos\u00edl\u00e1n\u00ed na dob\u00edrku: Obl\u00edben\u00fd zp\u016fsob platby, kter\u00fd zvy\u0161uje d\u016fv\u011bru i konverze"},"content":{"rendered":"\n<p><strong>V\u011bd\u011bli jste, \u017ee v\u202f\u010cesku se na dob\u00edrku plat\u00ed a\u017e 40 % online objedn\u00e1vek? Oproti z\u00e1padn\u00ed Evrop\u011b je to v\u00fdrazn\u011b v\u00edce. Tuzem\u0161t\u00ed z\u00e1kazn\u00edci d\u016fv\u011b\u0159uj\u00ed prodejc\u016fm, kte\u0159\u00ed jim umo\u017en\u00ed platit a\u017e po p\u0159evzet\u00ed zbo\u017e\u00ed. Obchodn\u00edci, kte\u0159\u00ed dob\u00edrku nab\u00edz\u00ed, z\u00edsk\u00e1vaj\u00ed v\u011bt\u0161\u00ed d\u016fv\u011bru z\u00e1kazn\u00edk\u016f a mohou p\u0159il\u00e1kat nov\u00e9.<\/strong><\/p>\n\n\n\n<p>Doru\u010den\u00ed na dob\u00edrku je jednoduch\u00fd zp\u016fsob, jak prod\u00e1vat a nakupovat zbo\u017e\u00ed. Z\u00e1kazn\u00edci ji preferuj\u00ed hned z n\u011bkolika d\u016fvod\u016f \u2013 nemus\u00ed vypl\u0148ovat platebn\u00ed \u00fadaje na e-shopech, se kter\u00fdmi nemaj\u00ed \u017e\u00e1dnou zku\u0161enost, a mohou zaplatit za bal\u00ed\u010dek a\u017e pot\u00e9, co ho p\u0159evezmou.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Jak funguje dob\u00edrka a pro\u010d j\u00ed z\u00e1kazn\u00edci v\u011b\u0159\u00ed<\/h2>\n\n\n\n<p>Dob\u00edrka je jednoduch\u00fd zp\u016fsob, jak <strong>prod\u00e1vat a nakupovat bezpe\u010dn\u011b bez nutnosti platby p\u0159edem<\/strong>. Z\u00e1kazn\u00edk zaplat\u00ed za z\u00e1silku a\u017e p\u0159i jej\u00edm p\u0159evzet\u00ed, a\u0165 u\u017e v hotovosti, nebo kartou. Pr\u00e1v\u011b mo\u017enost zkontrolovat si bal\u00edk je\u0161t\u011b p\u0159ed zaplacen\u00edm bud\u00ed u mnoha lid\u00ed v\u011bt\u0161\u00ed d\u016fv\u011bru ne\u017e online platba p\u0159edem.<\/p>\n\n\n\n<p>Zat\u00edmco u n\u00e1s je dob\u00edrka st\u00e1lic\u00ed, jinde se situace li\u0161\u00ed.<\/p>\n\n\n\n<div class=\"wp-block-uagb-marketing-button uagb-marketing-btn__align-center uagb-marketing-btn__align-text-center uagb-marketing-btn__icon-after uagb-block-f3c6e37b wp-block-button\"><a href=\"https:\/\/app.zaslat.cz\/\" class=\"uagb-marketing-btn__link wp-block-button__link\" target=\"\" rel=\"noopener noreferrer\"><span class=\"uagb-marketing-btn__title\">ODESLAT BAL\u00cdK NA DOB\u00cdRKU<\/span><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M246.6 233.4l-160-160c-12.5-12.5-32.75-12.5-45.25 0s-12.5 32.75 0 45.25L178.8 256l-137.4 137.4c-12.5 12.5-12.5 32.75 0 45.25C47.63 444.9 55.81 448 64 448s16.38-3.125 22.62-9.375l160-160C259.1 266.1 259.1 245.9 246.6 233.4zM438.6 233.4l-160-160c-12.5-12.5-32.75-12.5-45.25 0s-12.5 32.75 0 45.25L370.8 256l-137.4 137.4c-12.5 12.5-12.5 32.75 0 45.25C239.6 444.9 247.8 448 256 448s16.38-3.125 22.62-9.375l160-160C451.1 266.1 451.1 245.9 438.6 233.4z\"><\/path><\/svg><\/a><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-ast-global-color-4-color has-alpha-channel-opacity has-ast-global-color-4-background-color has-background\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Dob\u00edrka ve sv\u011bt\u011b: Kde je obl\u00edben\u00e1 a kde p\u0159evl\u00e1daj\u00ed jin\u00e9 mo\u017enosti<\/h2>\n\n\n\n<p>Obecn\u011b lze \u0159\u00edci, \u017ee dob\u00edrka pomalu ustupuje online platb\u00e1m, v n\u011bkter\u00fdch regionech ale st\u00e1le z\u016fst\u00e1v\u00e1 obl\u00edben\u00fdm zp\u016fsobem platby.<\/p>\n\n\n\n<p>\u010ce\u0161i nejsou v\u202foblib\u011b dob\u00edrky sami. Podobn\u00e1 situace panuje i v dal\u0161\u00edch zem\u00edch st\u0159edn\u00ed a v\u00fdchodn\u00ed Evropy. <strong>V\u00edce ne\u017e polovina z\u00e1kazn\u00edk\u016f v regionu st\u00e1le up\u0159ednost\u0148uje platbu p\u0159i doru\u010den\u00ed<\/strong>.<\/p>\n\n\n\n<p>D\u016fvody jsou \u010dasto n\u00e1sleduj\u00edc\u00ed:<\/p>\n\n\n\n<ul>\n<li>n\u00edzk\u00e1 d\u016fv\u011bra v online platby<\/li>\n\n\n\n<li>obavy ze ztr\u00e1ty pen\u011bz<\/li>\n\n\n\n<li>men\u0161\u00ed zku\u0161enost s digit\u00e1ln\u00edmi n\u00e1stroji<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/doruceni-zasilky-domu-1-1024x683.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p>V\u202fAsii je situace podobn\u00e1, ale z jin\u00e9ho d\u016fvodu. Mnoho lid\u00ed zde st\u00e1le nem\u00e1 p\u0159\u00edstup k bankovn\u00edm slu\u017eb\u00e1m, a tak je dob\u00edrka logickou volbou.<\/p>\n\n\n\n<p>Naopak v z\u00e1padn\u00ed Evrop\u011b, USA nebo Kanad\u011b <strong>dob\u00edrka ustupuje do pozad\u00ed<\/strong>. Z\u00e1kazn\u00edci tam b\u011b\u017en\u011b plat\u00ed p\u0159edem online \u2013 p\u0159evodem, kartou nebo p\u0159es digit\u00e1ln\u00ed pen\u011b\u017eenky jako PayPal, Apple Pay \u010di Google Pay. Nap\u0159\u00edklad ve Velk\u00e9 Brit\u00e1nii vyu\u017e\u00edv\u00e1 tyto slu\u017eby a\u017e 77 % spot\u0159ebitel\u016f.<\/p>\n\n\n\n<p>Z glob\u00e1ln\u00edho pohledu je dob\u00edrka na \u00fastupu, ale rozhodn\u011b je\u0161t\u011b ne\u0159ekla posledn\u00ed slovo. V\u202fmnoha zem\u00edch z\u016fst\u00e1v\u00e1 st\u00e1le kl\u00ed\u010dov\u00fdm zp\u016fsobem platby a pro obchodn\u00edky m\u016f\u017ee b\u00fdt t\u00edm, co rozhodne o \u00fasp\u011b\u0161n\u00e9m prodeji.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5 d\u016fvod\u016f, pro\u010d se v\u00e1m dob\u00edrka vyplat\u00ed<\/h2>\n\n\n\n<p>Dob\u00edrka nen\u00ed jen obl\u00edben\u00e1 mezi z\u00e1kazn\u00edky, sv\u00e9 v\u00fdhody p\u0159in\u00e1\u0161\u00ed i prodejc\u016fm. Jak\u00e9 jsou ty nejv\u011bt\u0161\u00ed benefity?<\/p>\n\n\n\n<ol>\n<li><strong>Vy\u0161\u0161\u00ed d\u016fv\u011bra z\u00e1kazn\u00edk\u016f:<\/strong> Hlavn\u011b men\u0161\u00ed a za\u010d\u00ednaj\u00edc\u00ed e-shopy budou d\u00edky doru\u010den\u00ed na dob\u00edrku p\u016fsobit d\u016fv\u011bryhodn\u011bji. Z\u00e1kazn\u00edci se c\u00edt\u00ed bezpe\u010dn\u011bji, kdy\u017e nemus\u00ed platit p\u0159edem.<\/li>\n\n\n\n<li><strong>Lep\u0161\u00ed konverzn\u00ed pom\u011br:<\/strong> V\u00edce mo\u017enost\u00ed platby a doru\u010den\u00ed zajist\u00ed, \u017ee z\u00e1kazn\u00edci dokon\u010d\u00ed objedn\u00e1vku a vy tak zv\u00fd\u0161\u00edte sv\u00e9 konverze.<\/li>\n\n\n\n<li><strong>P\u0159\u00edliv nov\u00fdch z\u00e1kazn\u00edk\u016f:<\/strong> Dob\u00edrka m\u016f\u017ee pomoci oslovit nov\u00e9 z\u00e1kazn\u00edky, kte\u0159\u00ed by jinak n\u00e1kup v\u016fbec neprovedli.<\/li>\n\n\n\n<li><strong>Bezpe\u010dnost transakc\u00ed:<\/strong> Jedn\u00e1 se o bezpe\u010dn\u00fd zp\u016fsob platby. Pen\u00edze za zbo\u017e\u00ed z\u00edsk\u00e1te a\u017e p\u0159i jeho doru\u010den\u00ed bez nutnosti zaji\u0161\u0165ovat platebn\u00ed br\u00e1nu.<\/li>\n\n\n\n<li><strong>Flexibiln\u00ed platba:<\/strong> Z\u00e1kazn\u00edci s mohou vybrat sv\u016fj preferovan\u00fd zp\u016fsob platby. Za zbo\u017e\u00ed p\u0159i p\u0159evzet\u00ed lze platit hotov\u011b i kartou.<\/li>\n<\/ol>\n\n\n\n<p>A co je na dob\u00edrce to nejlep\u0161\u00ed? Nen\u00ed limitovan\u00e1 pouze na \u010ceskou republiku, ale m\u016f\u017eete ji vyu\u017e\u00edt i pro z\u00e1silky na Slovensko.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/objednani-zbozi-online-1024x512.png\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Dob\u00edrka na Slovensko? Bez probl\u00e9m\u016f<\/h2>\n\n\n\n<p>Pos\u00edl\u00e1te zbo\u017e\u00ed sv\u00fdm z\u00e1kazn\u00edk\u016fm na Slovensko? I u na\u0161ich v\u00fdchodn\u00edch soused\u016f m\u016f\u017eete vyu\u017e\u00edt mo\u017enost odesl\u00e1n\u00ed na dob\u00edrku. A to bez zbyte\u010dn\u00fdch komplikac\u00ed. <strong>Nemus\u00edte m\u00edt \u00fa\u010det v eurech<\/strong> ani \u0159e\u0161it p\u0159evody. Sta\u010d\u00ed zadat dob\u00edrku v preferovan\u00e9 m\u011bn\u011b a my v\u00e1m \u010d\u00e1stku p\u0159evedeme. Nab\u00eddn\u011bte sv\u00fdm slovensk\u00fdm z\u00e1kazn\u00edk\u016fm mo\u017enost platby, kterou preferuj\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Jak nastavit dob\u00edrku na Zaslat<\/h2>\n\n\n\n<p>Nastaven\u00ed dob\u00edrky p\u0159es <a href=\"https:\/\/www.zaslat.cz\/\">Zaslat<\/a> je jednoduch\u00e9 a zvl\u00e1dnete ho na p\u00e1r kliknut\u00ed.<\/p>\n\n\n\n<ol>\n<li>V <a href=\"https:\/\/app.zaslat.cz\/\">Mana\u017eeru z\u00e1silek<\/a> zvolte p\u0159i zad\u00e1v\u00e1n\u00ed objedn\u00e1vky mo\u017enost dob\u00edrky<\/li>\n\n\n\n<li>Nastavte \u010d\u00e1stku dob\u00edrky a zadejte bankovn\u00ed \u00fa\u010det pro zasl\u00e1n\u00ed \u010d\u00e1stky<\/li>\n\n\n\n<li>Ode\u0161lete bal\u00edk<\/li>\n<\/ol>\n\n\n\n<p>Dob\u00edrku m\u016f\u017eete nastavit <strong>a\u017e do v\u00fd\u0161e 60 000 K\u010d<\/strong> a pen\u00edze v\u00e1m na \u00fa\u010det doraz\u00ed <strong>do 5\u20137 pracovn\u00edch dn\u016f<\/strong> od doru\u010den\u00ed z\u00e1silky. Z\u00e1kazn\u00edci mohou zaplatit hotov\u011b nebo kartou.<\/p>\n\n\n\n<div class=\"wp-block-uagb-marketing-button uagb-marketing-btn__align-center uagb-marketing-btn__align-text-center uagb-marketing-btn__icon-after uagb-block-5a4ed1cb wp-block-button\"><a href=\"https:\/\/www.zaslat.cz\/\" class=\"uagb-marketing-btn__link wp-block-button__link\" target=\"\" rel=\"noopener noreferrer\"><span class=\"uagb-marketing-btn__title\">Poslat zbo\u017e\u00ed na dob\u00edrku<\/span><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M246.6 233.4l-160-160c-12.5-12.5-32.75-12.5-45.25 0s-12.5 32.75 0 45.25L178.8 256l-137.4 137.4c-12.5 12.5-12.5 32.75 0 45.25C47.63 444.9 55.81 448 64 448s16.38-3.125 22.62-9.375l160-160C259.1 266.1 259.1 245.9 246.6 233.4zM438.6 233.4l-160-160c-12.5-12.5-32.75-12.5-45.25 0s-12.5 32.75 0 45.25L370.8 256l-137.4 137.4c-12.5 12.5-12.5 32.75 0 45.25C239.6 444.9 247.8 448 256 448s16.38-3.125 22.62-9.375l160-160C451.1 266.1 451.1 245.9 438.6 233.4z\"><\/path><\/svg><\/a><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-ast-global-color-4-color has-alpha-channel-opacity has-ast-global-color-4-background-color has-background\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Z\u00e1v\u011br: Pro\u010d nab\u00edzet doru\u010den\u00ed na dob\u00edrku<\/h2>\n\n\n\n<p>Dob\u00edrka je v \u010cesk\u00e9 republice jedn\u00edm z nejd\u016fv\u011bryhodn\u011bj\u0161\u00edch zp\u016fsob\u016f, jak nakupovat a prod\u00e1vat online. Z\u00e1kazn\u00edk\u016fm nab\u00edz\u00ed jistotu, \u017ee zaplat\u00ed a\u017e po p\u0159evzet\u00ed zbo\u017e\u00ed a obchodn\u00edk\u016fm p\u0159in\u00e1\u0161\u00ed <strong>vy\u0161\u0161\u00ed konverze a \u0161ir\u0161\u00ed okruh potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f<\/strong>.<\/p>\n\n\n\n<p>Na <a href=\"https:\/\/www.zaslat.cz\/\">Zaslat<\/a> nastav\u00edte dob\u00edrku jednodu\u0161e a bez zbyte\u010dn\u00e9 administrativy, a to i pro z\u00e1silky na Slovensko. P\u0159idejte mo\u017enost dob\u00edrky je\u0161t\u011b dnes, bu\u010fte bl\u00ed\u017e sv\u00fdm z\u00e1kazn\u00edk\u016fm a z\u00edskejte <strong>n\u00e1skok p\u0159ed konkurenc\u00ed<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/app.zaslat.cz\/\"><img decoding=\"async\" src=\"https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/banner_dobirka.png\" alt=\"\"\/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>V\u011bd\u011bli jste, \u017ee v\u202f\u010cesku se na dob\u00edrku plat\u00ed a\u017e 40 % online objedn\u00e1vek? Oproti z\u00e1padn\u00ed Evrop\u011b je to v\u00fdrazn\u011b v\u00edce. Tuzem\u0161t\u00ed z\u00e1kazn\u00edci d\u016fv\u011b\u0159uj\u00ed prodejc\u016fm, kte\u0159\u00ed jim umo\u017en\u00ed platit a\u017e po p\u0159evzet\u00ed zbo\u017e\u00ed. Obchodn\u00edci, kte\u0159\u00ed dob\u00edrku nab\u00edz\u00ed, z\u00edsk\u00e1vaj\u00ed v\u011bt\u0161\u00ed d\u016fv\u011bru z\u00e1kazn\u00edk\u016f a mohou p\u0159il\u00e1kat nov\u00e9. Doru\u010den\u00ed na dob\u00edrku je jednoduch\u00fd zp\u016fsob, jak prod\u00e1vat a nakupovat zbo\u017e\u00ed. &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.zaslat.cz\/blog\/posilani-na-dobirku-oblibeny-zpusob-platby-ktery-zvysuje-duveru-i-konverze\/\"> <span class=\"screen-reader-text\">Pos\u00edl\u00e1n\u00ed na dob\u00edrku: Obl\u00edben\u00fd zp\u016fsob platby, kter\u00fd zvy\u0161uje d\u016fv\u011bru i konverze<\/span> \u010c\u00edst d\u00e1l \u00bb<\/a><\/p>\n","protected":false},"author":2,"featured_media":4218,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[25,5],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Dob\u00edrka \u2013\u2060\u2060\u2060\u2060\u2060\u2060 obl\u00edben\u00fd zp\u016fsob platby, kter\u00fd zvy\u0161uje d\u016fv\u011bru i konverze<\/title>\n<meta name=\"description\" content=\"V\u011bd\u011bli jste, \u017ee v\u202f\u010cesku se na dob\u00edrku plat\u00ed a\u017e 40 % online objedn\u00e1vek? 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