{"id":4088,"date":"2025-01-02T12:34:19","date_gmt":"2025-01-02T11:34:19","guid":{"rendered":"https:\/\/www.zaslat.cz\/blog\/?p=4088"},"modified":"2025-01-02T12:34:19","modified_gmt":"2025-01-02T11:34:19","slug":"jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky","status":"publish","type":"post","link":"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/","title":{"rendered":"Jak zvl\u00e1dnout vr\u00e1cen\u00ed zbo\u017e\u00ed po sv\u00e1tc\u00edch: Efektivn\u00ed strategie pro e-shopy a obchodn\u00edky"},"content":{"rendered":"\n

Sv\u00e1tky jsou za n\u00e1mi a d\u00e1rky jsou rozbalen\u00e9. Ne v\u017edycky se ale obdarovan\u00e9mu tref\u00edme do vkusu, jindy nesedne velikost, nebo u\u017e danou v\u011bc vlastn\u00ed. Proto z\u00e1kazn\u00edky i obchodn\u00edky po V\u00e1noc\u00edch \u010dek\u00e1 obdob\u00ed vracen\u00ed zbo\u017e\u00ed v kamenn\u00fdch obchodech i e-shopech. Jak tento proces zvl\u00e1dnout efektivn\u011b? Se Zaslat to bude hra\u010dka!<\/strong><\/p>\n\n\n\n

Je pot\u0159eba podotknout, \u017ee p\u0159i vr\u00e1cen\u00ed zbo\u017e\u00ed bez ud\u00e1n\u00ed d\u016fvodu plat\u00ed jin\u00e1 pravidla pro kamenn\u00e9 prodejny i e-shopy<\/strong>. V obou p\u0159\u00edpadech je ale d\u016fle\u017eit\u00e9, aby obchodn\u00edci i z\u00e1kazn\u00edci v\u011bd\u011bli, co mohou o\u010dek\u00e1vat. Jasn\u00e1 pravidla a vst\u0159\u00edcnost toti\u017e mohou cel\u00fd proces zna\u010dn\u011b usnadnit. Poj\u010fme se na n\u011b pod\u00edvat.<\/p>\n\n\n\n

Vr\u00e1cen\u00ed p\u0159i n\u00e1kupu v kamenn\u00e9m obchod\u011b<\/h2>\n\n\n\n

P\u0159i n\u00e1kupu v prodejn\u011b m\u00e1 z\u00e1kazn\u00edk mo\u017enost si zbo\u017e\u00ed prohl\u00e9dnout, vyzkou\u0161et a rozhodnout se, zda ho chce koupit. Pr\u00e1v\u011b z tohoto d\u016fvodu nem\u00e1 z\u00e1kazn\u00edk podle z\u00e1kona pr\u00e1vo na odstoupen\u00ed od smlouvy. Vr\u00e1cen\u00ed zbo\u017e\u00ed je ale mo\u017en\u00e9. Mnoho obchodn\u00edk\u016f nab\u00edz\u00ed z\u00e1kazn\u00edk\u016fm vst\u0159\u00edcn\u00e9 podm\u00ednky, nap\u0159\u00edklad mo\u017enost zbo\u017e\u00ed vr\u00e1tit, vym\u011bnit nebo z\u00edskat voucher<\/strong> na jin\u00fd n\u00e1kup. Jin\u00e1 pravidla plat\u00ed pro e-shopy.<\/p>\n\n\n\n

Vr\u00e1cen\u00ed p\u0159i n\u00e1kupu na e-shopu<\/h2>\n\n\n\n

P\u0159i n\u00e1kupu p\u0159es internet, telefon nebo e-mail m\u00e1 z\u00e1kazn\u00edk z\u00e1konn\u00e9 pr\u00e1vo vr\u00e1tit zbo\u017e\u00ed bez ud\u00e1n\u00ed d\u016fvodu do 14 dn\u016f od jeho p\u0159evzet\u00ed<\/strong>. Z\u00e1kazn\u00edkovi sta\u010d\u00ed poslat sv\u00e9 rozhodnut\u00ed o vr\u00e1cen\u00ed zbo\u017e\u00ed p\u00edsemn\u011b \u2013 e-mailem nebo prost\u0159ednictv\u00edm online formul\u00e1\u0159e na webu. N\u00e1sledn\u011b m\u00e1 z\u00e1kazn\u00edk dal\u0161\u00edch 14 dn\u016f na to, aby zbo\u017e\u00ed odeslal zp\u011bt. Z\u00e1kazn\u00edkovi mus\u00edte jako\u017eto podnikatel vr\u00e1tit celou \u010d\u00e1stku za zbo\u017e\u00ed v\u010detn\u011b n\u00e1klad\u016f na dopravu<\/strong>.<\/p>\n\n\n\n

Mnoz\u00ed obchodn\u00edci jdou \u010dasto z\u00e1kazn\u00edk\u016fm naproti a nab\u00edzej\u00ed del\u0161\u00ed lh\u016fty pro vr\u00e1cen\u00ed<\/strong>. Obzvl\u00e1\u0161\u0165 v obdob\u00ed V\u00e1noc t\u00edm z\u00e1kazn\u00edky pot\u011b\u0161\u00edte, proto\u017ee pokud by nenakoupili d\u00e1rky na posledn\u00ed chv\u00edli, z\u00e1konnou lh\u016ftu by t\u011b\u017eko stihli.<\/p>\n\n\n\n

A co kdy\u017e si z\u00e1kazn\u00edk nakoup\u00ed p\u0159es internet, ale vyzvedne si zbo\u017e\u00ed na prodejn\u011b?<\/strong> V tomto p\u0159\u00edpad\u011b se na toto zbo\u017e\u00ed vztahuj\u00ed stejn\u00e1 pravidla jako p\u0159i n\u00e1kupu p\u0159es internet, a sice 14 denn\u00ed lh\u016fta pro vr\u00e1cen\u00ed zbo\u017e\u00ed bez ud\u00e1n\u00ed d\u016fvodu.<\/p>\n\n\n\n

I p\u0159esto ale existuj\u00ed polo\u017eky, kter\u00e9 vr\u00e1tit nelze.<\/p>\n\n\n\n

\"\"\/<\/figure>\n\n\n\n

V\u00fdrobky na m\u00edru nebo po\u010d\u00edta\u010dov\u00e9 hry: Kdy zbo\u017e\u00ed vr\u00e1tit nelze<\/h2>\n\n\n\n

Existuj\u00ed situace, kdy z\u00e1kazn\u00edk nem\u00e1 mo\u017enost vr\u00e1tit zbo\u017e\u00ed zp\u011bt e-shopu. T\u00fdk\u00e1 se to nap\u0159\u00edklad slu\u017eeb, kter\u00e9 u\u017e byly kompletn\u011b poskytnuty<\/strong>. Stejn\u011b tak nelze vr\u00e1tit zbo\u017e\u00ed, kter\u00e9 bylo vyrobeno na zak\u00e1zku<\/strong> p\u0159esn\u011b podle p\u0159\u00e1n\u00ed z\u00e1kazn\u00edka, nap\u0159\u00edklad hodinky s grav\u00edrov\u00e1n\u00edm.<\/p>\n\n\n\n

Dal\u0161\u00ed v\u00fdjimkou jsou produkty, kter\u00e9 podl\u00e9haj\u00ed rychl\u00e9 zk\u00e1ze, jako \u010derstv\u00e9 potraviny nebo kv\u011btiny<\/strong>. U zbo\u017e\u00ed, kter\u00e9 je z hygienick\u00fdch d\u016fvod\u016f zape\u010det\u011bn\u00e9, nap\u0159\u00edklad kosmetick\u00e9 v\u00fdrobky<\/strong>, plat\u00ed, \u017ee jakmile obal otev\u0159ete, u\u017e ho vr\u00e1tit nem\u016f\u017eete. Nelze vr\u00e1tit ani otev\u0159en\u00e9 po\u010d\u00edta\u010dov\u00e9 hry nebo jin\u00fd digit\u00e1ln\u00ed obsah<\/strong>.<\/p>\n\n\n\n

Pokud z\u00e1kazn\u00edk viditeln\u011b opot\u0159eboval va\u0161e zbo\u017e\u00ed, nemus\u00edte mu vracet celou \u010d\u00e1stku, ale lze sn\u00ed\u017eit hodnotu o toto opot\u0159eben\u00ed. Z\u00e1kon toti\u017e \u0159\u00edk\u00e1, \u017ee spot\u0159ebitel by m\u011bl zbo\u017e\u00ed vyzkou\u0161et pouze v minim\u00e1ln\u00ed m\u00ed\u0159e<\/strong>, stejn\u011b jako by to ud\u011blal v prodejn\u011b.<\/p>\n\n\n\n

Prostor ve skladu a vhodn\u00fd dopravce: Jak se p\u0159ipravit na vr\u00e1cen\u00ed zbo\u017e\u00ed po V\u00e1noc\u00edch<\/h2>\n\n\n\n

Po v\u00e1no\u010dn\u00edch sv\u00e1tc\u00edch je d\u016fle\u017eit\u00e9 m\u00edt jasn\u00fd pl\u00e1n, jak se vypo\u0159\u00e1dat s vr\u00e1cen\u00fdm nebo vym\u011bn\u011bn\u00fdm zbo\u017e\u00edm. Analyzujte p\u0159edchoz\u00ed sez\u00f3ny a zjist\u011bte, kter\u00e1 kategorie zbo\u017e\u00ed se vrac\u00ed nej\u010dast\u011bji. Zva\u017ete mo\u017enost v\u00fdm\u011bny za jin\u00fd produkt nebo d\u00e1rkov\u00fd poukaz. Zamyslete se i nad t\u00edm, jak vr\u00e1cen\u00e9 zbo\u017e\u00ed znovu vr\u00e1t\u00edte do prodeje, nap\u0159\u00edklad d\u00edky v\u00fdprodeji. Jak\u00e9 kroky podniknout?<\/strong><\/p>\n\n\n\n

1. P\u0159ipravte se na vr\u00e1cen\u00e9 zbo\u017e\u00ed<\/h3>\n\n\n\n

Na z\u00e1klad\u011b p\u0159ede\u0161l\u00fdch let se pokuste odhadnout, kolik zbo\u017e\u00ed se v\u00e1m po V\u00e1noc\u00edch vr\u00e1t\u00ed. Na z\u00e1klad\u011b toho vy\u010dle\u0148te m\u00edsto ve skladu<\/strong> a ujist\u011bte se, \u017ee va\u0161i zam\u011bstnanci v\u00ed, jak maj\u00ed s vr\u00e1cen\u00fdm zbo\u017e\u00edm nalo\u017eit. Men\u0161\u00edm podnikatel\u016fm bude sta\u010dit jednoduch\u00fd syst\u00e9m evidence a dostatek prostoru pro ulo\u017een\u00ed zbo\u017e\u00ed. V\u011bt\u0161\u00ed firmy mohou vytvo\u0159it speci\u00e1ln\u00ed t\u00fdm, kter\u00fd se bude v\u011bnovat procesu vr\u00e1cen\u00ed a v\u00fdm\u011bny zbo\u017e\u00ed.<\/p>\n\n\n\n

\"\"\/<\/figure>\n\n\n\n

2. Dejte z\u00e1kazn\u00edk\u016fm jasn\u00e9 instrukce<\/h3>\n\n\n\n

Z\u00e1kazn\u00edk bude spokojen\u00fd, kdy\u017e bude p\u0159esn\u011b v\u011bd\u011bt, jak m\u00e1 postupovat. Ujist\u011bte se, \u017ee m\u00e1te na sv\u00e9m webu srozumiteln\u011b a p\u0159ehledn\u011b popsan\u00e9 podm\u00ednky vr\u00e1cen\u00ed<\/strong> a \u017ee z\u00e1kazn\u00edk v\u00ed, jak\u00e9 kroky m\u00e1 podniknout. Zahr\u0148te informace o tom, kam bal\u00ed\u010dek odevzdat a jak cel\u00fd proces prob\u00edh\u00e1<\/strong>. Pro usnadn\u011bn\u00ed m\u016f\u017eete do bal\u00ed\u010dku p\u0159idat \u0161t\u00edtky pro vr\u00e1cen\u00ed zbo\u017e\u00ed.<\/p>\n\n\n\n

3. Vyberte dopravce<\/h3>\n\n\n\n

Zvolte dopravce, kter\u00fd nejl\u00e9pe odpov\u00edd\u00e1 pot\u0159eb\u00e1m va\u0161eho podnik\u00e1n\u00ed, a nastavte si s n\u00edm individu\u00e1ln\u00ed podm\u00ednky. Pro v\u011bt\u0161\u00ed flexibilitu a pokryt\u00ed cel\u00e9 republiky se vyplat\u00ed spolupracovat s v\u00edce dopravci<\/strong>. D\u00edky tomu v\u00e1m budou moci z\u00e1kazn\u00edci vr\u00e1tit zbo\u017e\u00ed jednodu\u0161e a bez zbyte\u010dn\u00fdch starost\u00ed.<\/p>\n\n\n\n

4. Spolupracujte se Zaslat<\/h3>\n\n\n\n

Abyste nemuseli uzav\u00edrat n\u011bkolik smluv s r\u016fzn\u00fdmi dopravci, m\u016f\u017eete vyu\u017e\u00edt aplikace t\u0159et\u00edch stran. Se Zaslat<\/a> z\u00edsk\u00e1te zdarma p\u0159\u00edstup k v\u00fdhodn\u00fdm podm\u00ednk\u00e1m bez zbyte\u010dn\u00e9 administrativy<\/strong>. Vy i va\u0161i z\u00e1kazn\u00edci si mohou vybrat z 10 dopravc\u016f a p\u0159es 22 tis\u00edc podac\u00edch a v\u00fddejn\u00edch m\u00edst a box\u016f<\/strong> po cel\u00e9 \u010cesk\u00e9 republice. V Mana\u017eeru z\u00e1silek<\/a> od Zaslat vy\u0159\u00edd\u00edte vr\u00e1cen\u00ed zbo\u017e\u00ed na dv\u011b kliknut\u00ed<\/strong>. Uleh\u010dete si pr\u00e1ci a nab\u00eddn\u011bte sv\u00fdm z\u00e1kazn\u00edk\u016fm maxim\u00e1ln\u00ed flexibilitu p\u0159i vr\u00e1cen\u00ed zbo\u017e\u00ed.<\/p>\n\n\n\n

SPOLUPRACOVAT SE ZASLAT<\/span><\/path><\/svg><\/a><\/div>\n\n\n\n
\n\n\n\n

Flexibiln\u00ed p\u0159\u00edstup a d\u016fv\u011bra: Pro\u010d usnadnit z\u00e1kazn\u00edkovi vr\u00e1cen\u00ed zbo\u017e\u00ed<\/h2>\n\n\n\n

Z\u00e1kony jsou nastaveny tak, aby ani jedna ze z\u00fa\u010dastn\u011bn\u00fdch stran nebyla nezv\u00fdhodn\u011bn\u00e1. V p\u0159\u00edpad\u011b vr\u00e1cen\u00ed zbo\u017e\u00ed ale m\u016f\u017ee b\u00fdt sp\u00ed\u0161e na stran\u011b podnikatel\u016f. P\u0159i v\u010dasn\u00e9m n\u00e1kupu v\u00e1no\u010dn\u00edch d\u00e1rk\u016f by z\u00e1kazn\u00edci ur\u010dit\u011b v\u00fdm\u011bnu ani vr\u00e1cen\u00ed zbo\u017e\u00ed ve 14 denn\u00ed lh\u016ft\u011b nestihli. Z\u00e1kazn\u00edci ale hledaj\u00ed spolehliv\u00e9ho obchodn\u00edky, kte\u0159\u00ed jsou transparentn\u00ed a vyjdou jim vst\u0159\u00edc v p\u0159\u00edpad\u011b nepoveden\u00e9ho v\u00e1no\u010dn\u00edho d\u00e1rku<\/strong>. Pr\u00e1v\u011b profesionalita a to, \u017ee pro n\u011b ud\u011bl\u00e1te \u201en\u011bco nav\u00edc\u201d zvy\u0161uj\u00ed jejich d\u016fv\u011bru ve v\u00e1\u0161 e-shop.<\/p>\n\n\n\n

Jednoduch\u00fd a jasn\u00fd proces vr\u00e1cen\u00ed zbo\u017e\u00ed tak\u00e9 sni\u017euje stres a motivuje z\u00e1kazn\u00edky k dal\u0161\u00edm n\u00e1kup\u016fm<\/strong> \u2013 v\u00ed, \u017ee n\u00e1kup u v\u00e1s nen\u00ed riziko. E-shopy, kter\u00e9 nab\u00edzej\u00ed bezprobl\u00e9mov\u00e9 vr\u00e1cen\u00ed zbo\u017e\u00ed, se st\u00e1vaj\u00ed preferovanou volbou z\u00e1kazn\u00edk\u016f. Spokojen\u00ed z\u00e1kazn\u00edci z\u00e1rove\u0148 sd\u00edlej\u00ed svoje pozitivn\u00ed zku\u0161enosti a t\u00edm pom\u00e1haj\u00ed budovat dobr\u00e9 jm\u00e9no va\u0161\u00ed zna\u010dky<\/strong>. Pokud nav\u00edc proces dob\u0159e nastav\u00edte, u\u0161et\u0159\u00edte \u010das a n\u00e1klady na administrativu.<\/p>\n\n\n\n

Z\u00e1v\u011br: Spokojen\u00ed z\u00e1kazn\u00edci d\u00edky Zaslat<\/h2>\n\n\n\n

Pov\u00e1no\u010dn\u00ed obdob\u00ed je v\u00fdzva, ale tak\u00e9 p\u0159\u00edle\u017eitost, jak z\u00edskat loajalitu z\u00e1kazn\u00edk\u016f<\/strong>. Va\u0161e politiky vr\u00e1cen\u00ed zbo\u017e\u00ed mohou v\u00fdrazn\u011b ovlivnit to, zda se k v\u00e1m z\u00e1kazn\u00edci vr\u00e1t\u00ed nebo v\u00e1s doporu\u010d\u00ed sv\u00e9mu okol\u00ed<\/strong>. Nastaven\u00edm transparentn\u00edho procesu vr\u00e1cen\u00ed zbo\u017e\u00ed zjednodu\u0161\u00edte provoz sv\u00e9ho e-shopu, ale tak\u00e9 zv\u00fd\u0161\u00edte spokojenost sv\u00fdch z\u00e1kazn\u00edk\u016f. Se Zaslat<\/a> m\u016f\u017eete toto n\u00e1ro\u010dn\u00e9 obdob\u00ed zvl\u00e1dnout hrav\u011b a bez stresu!<\/strong><\/p>\n\n\n\n

\"\"\/<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"

Sv\u00e1tky jsou za n\u00e1mi a d\u00e1rky jsou rozbalen\u00e9. Ne v\u017edycky se ale obdarovan\u00e9mu tref\u00edme do vkusu, jindy nesedne velikost, nebo u\u017e danou v\u011bc vlastn\u00ed. Proto z\u00e1kazn\u00edky i obchodn\u00edky po V\u00e1noc\u00edch \u010dek\u00e1 obdob\u00ed vracen\u00ed zbo\u017e\u00ed v kamenn\u00fdch obchodech i e-shopech. Jak tento proces zvl\u00e1dnout efektivn\u011b? Se Zaslat to bude hra\u010dka! Je pot\u0159eba podotknout, \u017ee p\u0159i vr\u00e1cen\u00ed …<\/p>\n

Jak zvl\u00e1dnout vr\u00e1cen\u00ed zbo\u017e\u00ed po sv\u00e1tc\u00edch: Efektivn\u00ed strategie pro e-shopy a obchodn\u00edky<\/span> \u010c\u00edst d\u00e1l \u00bb<\/a><\/p>\n","protected":false},"author":2,"featured_media":4092,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[25],"tags":[],"yoast_head":"\nPro e-shopy a obchodn\u00edky: Jak zvl\u00e1dnout vr\u00e1cen\u00ed zbo\u017e\u00ed po sv\u00e1tc\u00edch<\/title>\n<meta name=\"description\" content=\"Nab\u00eddn\u011bte z\u00e1kazn\u00edk\u016fm v\u00fdb\u011br z 10 dopravc\u016f a tis\u00edc\u016f podac\u00edch m\u00edst po cel\u00e9 \u010cR. Zjednodu\u0161te vr\u00e1cen\u00ed zbo\u017e\u00ed a z\u00edskejte spokojen\u00e9 z\u00e1kazn\u00edky!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pro e-shopy a obchodn\u00edky: Jak zvl\u00e1dnout vr\u00e1cen\u00ed zbo\u017e\u00ed po sv\u00e1tc\u00edch\" \/>\n<meta property=\"og:description\" content=\"Nab\u00eddn\u011bte z\u00e1kazn\u00edk\u016fm v\u00fdb\u011br z 10 dopravc\u016f a tis\u00edc\u016f podac\u00edch m\u00edst po cel\u00e9 \u010cR. Zjednodu\u0161te vr\u00e1cen\u00ed zbo\u017e\u00ed a z\u00edskejte spokojen\u00e9 z\u00e1kazn\u00edky!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/\" \/>\n<meta property=\"og:site_name\" content=\"Zaslat.cz bloguje\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Zaslat\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-02T11:34:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/vratit-zbozi-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Irena Skokanov\u00e1\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Zaslat\" \/>\n<meta name=\"twitter:site\" content=\"@Zaslat\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"Irena Skokanov\u00e1\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/\"},\"author\":{\"name\":\"Irena Skokanov\u00e1\",\"@id\":\"https:\/\/www.zaslat.cz\/blog\/#\/schema\/person\/cd7911256fd5e019655234e3cf90f961\"},\"headline\":\"Jak zvl\u00e1dnout vr\u00e1cen\u00ed zbo\u017e\u00ed po sv\u00e1tc\u00edch: Efektivn\u00ed strategie pro e-shopy a obchodn\u00edky\",\"datePublished\":\"2025-01-02T11:34:19+00:00\",\"dateModified\":\"2025-01-02T11:34:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/\"},\"wordCount\":1420,\"publisher\":{\"@id\":\"https:\/\/www.zaslat.cz\/blog\/#organization\"},\"articleSection\":[\"Podnik\u00e1n\u00ed\"],\"inLanguage\":\"cs\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/\",\"url\":\"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/\",\"name\":\"Pro e-shopy a obchodn\u00edky: Jak zvl\u00e1dnout vr\u00e1cen\u00ed zbo\u017e\u00ed po sv\u00e1tc\u00edch\",\"isPartOf\":{\"@id\":\"https:\/\/www.zaslat.cz\/blog\/#website\"},\"datePublished\":\"2025-01-02T11:34:19+00:00\",\"dateModified\":\"2025-01-02T11:34:19+00:00\",\"description\":\"Nab\u00eddn\u011bte z\u00e1kazn\u00edk\u016fm v\u00fdb\u011br z 10 dopravc\u016f a tis\u00edc\u016f podac\u00edch m\u00edst po cel\u00e9 \u010cR. Zjednodu\u0161te vr\u00e1cen\u00ed zbo\u017e\u00ed a z\u00edskejte spokojen\u00e9 z\u00e1kazn\u00edky!\",\"breadcrumb\":{\"@id\":\"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/#breadcrumb\"},\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Dom\u016f\",\"item\":\"https:\/\/www.zaslat.cz\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Jak zvl\u00e1dnout vr\u00e1cen\u00ed zbo\u017e\u00ed po sv\u00e1tc\u00edch: Efektivn\u00ed strategie pro e-shopy a obchodn\u00edky\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.zaslat.cz\/blog\/#website\",\"url\":\"https:\/\/www.zaslat.cz\/blog\/\",\"name\":\"Zaslat.cz bloguje\",\"description\":\"Z\u00e1silky, bal\u00edky, p\u0159eprava \u010dehokoliv - to je n\u00e1\u0161 sv\u011bt!\",\"publisher\":{\"@id\":\"https:\/\/www.zaslat.cz\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.zaslat.cz\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"cs\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.zaslat.cz\/blog\/#organization\",\"name\":\"Zaslat s.r.o.\",\"url\":\"https:\/\/www.zaslat.cz\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\/\/www.zaslat.cz\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/alsendo-icon-triangl.png\",\"contentUrl\":\"https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/alsendo-icon-triangl.png\",\"width\":2000,\"height\":2080,\"caption\":\"Zaslat s.r.o.\"},\"image\":{\"@id\":\"https:\/\/www.zaslat.cz\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Zaslat\/\",\"https:\/\/twitter.com\/Zaslat\",\"https:\/\/www.instagram.com\/zaslat_by_alsendo\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.zaslat.cz\/blog\/#\/schema\/person\/cd7911256fd5e019655234e3cf90f961\",\"name\":\"Irena Skokanov\u00e1\",\"url\":\"https:\/\/www.zaslat.cz\/blog\/author\/iskokanova\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Pro e-shopy a obchodn\u00edky: Jak zvl\u00e1dnout vr\u00e1cen\u00ed zbo\u017e\u00ed po sv\u00e1tc\u00edch","description":"Nab\u00eddn\u011bte z\u00e1kazn\u00edk\u016fm v\u00fdb\u011br z 10 dopravc\u016f a tis\u00edc\u016f podac\u00edch m\u00edst po cel\u00e9 \u010cR. Zjednodu\u0161te vr\u00e1cen\u00ed zbo\u017e\u00ed a z\u00edskejte spokojen\u00e9 z\u00e1kazn\u00edky!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/","og_locale":"cs_CZ","og_type":"article","og_title":"Pro e-shopy a obchodn\u00edky: Jak zvl\u00e1dnout vr\u00e1cen\u00ed zbo\u017e\u00ed po sv\u00e1tc\u00edch","og_description":"Nab\u00eddn\u011bte z\u00e1kazn\u00edk\u016fm v\u00fdb\u011br z 10 dopravc\u016f a tis\u00edc\u016f podac\u00edch m\u00edst po cel\u00e9 \u010cR. Zjednodu\u0161te vr\u00e1cen\u00ed zbo\u017e\u00ed a z\u00edskejte spokojen\u00e9 z\u00e1kazn\u00edky!","og_url":"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/","og_site_name":"Zaslat.cz bloguje","article_publisher":"https:\/\/www.facebook.com\/Zaslat\/","article_published_time":"2025-01-02T11:34:19+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/vratit-zbozi-1.jpg","type":"image\/jpeg"}],"author":"Irena Skokanov\u00e1","twitter_card":"summary_large_image","twitter_creator":"@Zaslat","twitter_site":"@Zaslat","twitter_misc":{"Napsal(a)":"Irena Skokanov\u00e1","Odhadovan\u00e1 doba \u010dten\u00ed":"5 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/#article","isPartOf":{"@id":"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/"},"author":{"name":"Irena Skokanov\u00e1","@id":"https:\/\/www.zaslat.cz\/blog\/#\/schema\/person\/cd7911256fd5e019655234e3cf90f961"},"headline":"Jak zvl\u00e1dnout vr\u00e1cen\u00ed zbo\u017e\u00ed po sv\u00e1tc\u00edch: Efektivn\u00ed strategie pro e-shopy a obchodn\u00edky","datePublished":"2025-01-02T11:34:19+00:00","dateModified":"2025-01-02T11:34:19+00:00","mainEntityOfPage":{"@id":"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/"},"wordCount":1420,"publisher":{"@id":"https:\/\/www.zaslat.cz\/blog\/#organization"},"articleSection":["Podnik\u00e1n\u00ed"],"inLanguage":"cs"},{"@type":"WebPage","@id":"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/","url":"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/","name":"Pro e-shopy a obchodn\u00edky: Jak zvl\u00e1dnout vr\u00e1cen\u00ed zbo\u017e\u00ed po sv\u00e1tc\u00edch","isPartOf":{"@id":"https:\/\/www.zaslat.cz\/blog\/#website"},"datePublished":"2025-01-02T11:34:19+00:00","dateModified":"2025-01-02T11:34:19+00:00","description":"Nab\u00eddn\u011bte z\u00e1kazn\u00edk\u016fm v\u00fdb\u011br z 10 dopravc\u016f a tis\u00edc\u016f podac\u00edch m\u00edst po cel\u00e9 \u010cR. Zjednodu\u0161te vr\u00e1cen\u00ed zbo\u017e\u00ed a z\u00edskejte spokojen\u00e9 z\u00e1kazn\u00edky!","breadcrumb":{"@id":"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/#breadcrumb"},"inLanguage":"cs","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.zaslat.cz\/blog\/jak-zvladnout-vraceni-zbozi-po-svatcich-efektivni-strategie-pro-e-shopy-a-obchodniky\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Dom\u016f","item":"https:\/\/www.zaslat.cz\/blog\/"},{"@type":"ListItem","position":2,"name":"Jak zvl\u00e1dnout vr\u00e1cen\u00ed zbo\u017e\u00ed po sv\u00e1tc\u00edch: Efektivn\u00ed strategie pro e-shopy a obchodn\u00edky"}]},{"@type":"WebSite","@id":"https:\/\/www.zaslat.cz\/blog\/#website","url":"https:\/\/www.zaslat.cz\/blog\/","name":"Zaslat.cz bloguje","description":"Z\u00e1silky, bal\u00edky, p\u0159eprava \u010dehokoliv - to je n\u00e1\u0161 sv\u011bt!","publisher":{"@id":"https:\/\/www.zaslat.cz\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.zaslat.cz\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"cs"},{"@type":"Organization","@id":"https:\/\/www.zaslat.cz\/blog\/#organization","name":"Zaslat s.r.o.","url":"https:\/\/www.zaslat.cz\/blog\/","logo":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/www.zaslat.cz\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/alsendo-icon-triangl.png","contentUrl":"https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/alsendo-icon-triangl.png","width":2000,"height":2080,"caption":"Zaslat s.r.o."},"image":{"@id":"https:\/\/www.zaslat.cz\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Zaslat\/","https:\/\/twitter.com\/Zaslat","https:\/\/www.instagram.com\/zaslat_by_alsendo\/"]},{"@type":"Person","@id":"https:\/\/www.zaslat.cz\/blog\/#\/schema\/person\/cd7911256fd5e019655234e3cf90f961","name":"Irena Skokanov\u00e1","url":"https:\/\/www.zaslat.cz\/blog\/author\/iskokanova\/"}]}},"uagb_featured_image_src":{"full":["https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/vratit-zbozi-1.jpg",1200,800,false],"thumbnail":["https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/vratit-zbozi-1-150x150.jpg",150,150,true],"medium":["https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/vratit-zbozi-1-300x200.jpg",300,200,true],"medium_large":["https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/vratit-zbozi-1-768x512.jpg",768,512,true],"large":["https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/vratit-zbozi-1-1024x683.jpg",1024,683,true],"1536x1536":["https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/vratit-zbozi-1.jpg",1200,800,false],"2048x2048":["https:\/\/www.zaslat.cz\/blog\/wp-content\/uploads\/vratit-zbozi-1.jpg",1200,800,false]},"uagb_author_info":{"display_name":"Irena Skokanov\u00e1","author_link":"https:\/\/www.zaslat.cz\/blog\/author\/iskokanova\/"},"uagb_comment_info":0,"uagb_excerpt":"Sv\u00e1tky jsou za n\u00e1mi a d\u00e1rky jsou rozbalen\u00e9. Ne v\u017edycky se ale obdarovan\u00e9mu tref\u00edme do vkusu, jindy nesedne velikost, nebo u\u017e danou v\u011bc vlastn\u00ed. Proto z\u00e1kazn\u00edky i obchodn\u00edky po V\u00e1noc\u00edch \u010dek\u00e1 obdob\u00ed vracen\u00ed zbo\u017e\u00ed v kamenn\u00fdch obchodech i e-shopech. Jak tento proces zvl\u00e1dnout efektivn\u011b? Se Zaslat to bude hra\u010dka! Je pot\u0159eba podotknout, \u017ee p\u0159i vr\u00e1cen\u00ed…","_links":{"self":[{"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/posts\/4088"}],"collection":[{"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/comments?post=4088"}],"version-history":[{"count":1,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/posts\/4088\/revisions"}],"predecessor-version":[{"id":4093,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/posts\/4088\/revisions\/4093"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/media\/4092"}],"wp:attachment":[{"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/media?parent=4088"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/categories?post=4088"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zaslat.cz\/blog\/wp-json\/wp\/v2\/tags?post=4088"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}