{"id":3820,"date":"2024-07-02T13:08:16","date_gmt":"2024-07-02T11:08:16","guid":{"rendered":"https:\/\/www.zaslat.cz\/blog\/?p=3820"},"modified":"2024-10-29T09:51:35","modified_gmt":"2024-10-29T08:51:35","slug":"jak-vybrat-e-shopove-reseni-pro-vase-podnikani","status":"publish","type":"post","link":"https:\/\/www.zaslat.cz\/blog\/jak-vybrat-e-shopove-reseni-pro-vase-podnikani\/","title":{"rendered":"Jak vybrat e-shopov\u00e9 \u0159e\u0161en\u00ed pro va\u0161e podnik\u00e1n\u00ed"},"content":{"rendered":"\n

Vybrat si spr\u00e1vn\u00e9ho par\u0165\u00e1ka hraje kl\u00ed\u010dovou roli v ka\u017ed\u00e9m businessu. A\u0165 sv\u016fj sortiment prod\u00e1v\u00e1te zat\u00edm jen lok\u00e1ln\u011b a uva\u017eujete o expanzi pomoc\u00ed e-shopu, nebo chcete za\u010d\u00edt rovnou prod\u00e1vat online, oplat\u00ed se v\u011bnovat \u010das v\u00fdb\u011bru platformy, kterou vyu\u017eijete. Na za\u010d\u00e1tku se zam\u011b\u0159te na technologick\u00e9 \u0159e\u0161en\u00ed samotn\u00e9ho e-shopu.<\/p>\n\n\n\n\n\n\n\n

Na trhu existuje mno\u017estv\u00ed krabicov\u00fdch \u0159e\u0161en\u00ed, kter\u00e1 jsou vhodn\u00e1 pro men\u0161\u00ed a st\u0159edn\u00ed e-shopy. Krabicov\u00e1 \u0159e\u0161en\u00ed maj\u00ed tu v\u00fdhodu, \u017ee si d\u00edky nim zvl\u00e1dne nastavit prvn\u00ed e-shop kdokoliv. A existuj\u00ed detailn\u00ed n\u00e1vody, kter\u00e9 v\u00e1s navedou i nastaven\u00edm. V\u00fdb\u011br spr\u00e1vn\u00e9ho \u0159e\u0161en\u00ed v\u00e1m m\u016f\u017ee u\u0161et\u0159it spoustu \u010dasu, t\u0159eba p\u0159i integraci dal\u0161\u00edch n\u00e1stroj\u016f. A n\u00e1klady? \u010casto se m\u011bs\u00ed\u010dn\u00ed platba v r\u00e1mci stovek korun vyplat\u00ed v\u00edce ne\u017e d\u011blat \u0159e\u0161en\u00ed na m\u00edru.<\/p>\n\n\n\n

Poj\u010fme se prvn\u00ed pod\u00edvat pod obal nejzn\u00e1m\u011bj\u0161\u00edch \u010desk\u00fdch \u0159e\u0161en\u00ed.<\/p>\n\n\n\n

Shoptet<\/h2><\/div>\n\n\n\n
\"\"<\/a><\/figure>
\n

Platforma, kter\u00e1 v r\u00e1mci \u010desk\u00fdch n\u00e1stroj\u016f je jedni\u010dkou. Pro za\u010d\u00ednaj\u00edc\u00ed e-shop je ur\u010dit\u011b vhodn\u00e1. Nab\u00edz\u00ed v\u0161e, co \u010dlov\u011bku pot\u0159ebuje, aby b\u011bhem chv\u00edle mohl za\u010d\u00edt prod\u00e1vat a spravovat sv\u016fj business pomoc\u00ed obvykl\u00fdch n\u00e1stroj\u016f. Pro velk\u00fd e-shop, ale m\u016f\u017ee b\u00fdt nedostate\u010dn\u00e1.<\/p>\n<\/div><\/div>\n\n\n\n

Hlavn\u00ed v\u00fdhody<\/h4><\/div>\n\n\n\n

\ud83d\udd38 Ve\u0161ker\u00e1 administrativa je p\u0159izp\u016fsobena pot\u0159eb\u00e1m \u010desk\u00fdch a slovensk\u00fdch podnikatel\u016f, tak\u017ee nebudete muset slo\u017eit\u011b nastavovat a p\u0159ekl\u00e1dat.
\ud83d\udd38 I z\u00e1kaznick\u00e1 podpora je v \u010de\u0161tin\u011b. Z\u00e1rove\u0148 funguje velk\u00e1 \u010desk\u00e1 komunita u\u017eivatel\u016f i partner\u016f.
\ud83d\udd38 P\u0159ednastaven\u00e9 \u0161ablony, d\u00edky kter\u00fdm vytvo\u0159\u00edte webov\u00e9 rozhran\u00ed sami.
\ud83d\udd38 Ovl\u00e1d\u00e1n\u00ed je p\u0159ehledn\u00e9 a intuitivn\u00ed.
\ud83d\udd38 \u0160irok\u00fd v\u00fdb\u011br dopl\u0148k\u016f a integrac\u00ed, tak\u017ee jej za p\u00e1r minut napoj\u00edte i na n\u00e1\u0161 Mana\u017eer z\u00e1silek<\/a> a starost o va\u0161e bal\u00ed\u010dky m\u016f\u017eete nechat na n\u00e1s.<\/p>\n\n\n\n

\"\"\/<\/a><\/figure>\n\n\n\n

Nev\u00fdhody<\/h4><\/div>\n\n\n\n

\ud83d\udd38 Mal\u00fd v\u00fdb\u011br \u0161ablon. Pokud byste cht\u011bli v\u00edce upravovat vzhled, mus\u00edte tak u\u010dinit p\u0159es k\u00f3d.
\ud83d\udd38 Mno\u017estv\u00ed dopl\u0148k\u016f je a\u017e ve vy\u0161\u0161\u00edch tarifech nebo v r\u00e1mci placen\u00fdch dopl\u0148k\u016f.
\ud83d\udd38 I pro napojen\u00ed na API vlastn\u00edch syst\u00e9m\u016f vy\u017eaduje tarif Premium a vy\u0161\u0161\u00ed.<\/p>\n\n\n\n

Eshop-rychle<\/h2><\/div>\n\n\n\n
\"\"<\/a><\/figure>
\n

Jak n\u00e1zev napov\u00edd\u00e1, tak i Eshop-rychle<\/a> je \u010desk\u00fd n\u00e1stroj. Jeho hlavn\u00ed v\u00fdhodou je, \u017ee za pom\u011brn\u011b n\u00edzkou cenu nab\u00edz\u00ed u\u017eivatel\u016fm vystaven\u00ed velk\u00e9ho mno\u017estv\u00ed produkt\u016f. Sv\u016fj prvn\u00ed internetov\u00fd obchod si v n\u011bm zvl\u00e1dne postavit i \u00fapln\u00fd nov\u00e1\u010dek.<\/p>\n<\/div><\/div>\n\n\n\n

Hlavn\u00ed v\u00fdhody<\/h4><\/div>\n\n\n\n

\ud83d\udd38 Rychl\u00e9 vytvo\u0159en\u00ed e-shopu, nav\u00edc obs\u00e1hl\u00fd pr\u016fvodce s mno\u017estv\u00edm n\u00e1vod\u016f.
\ud83d\udd38 Dom\u00e9na, hosting i tvorba e-shopu u jednoho poskytovatele.
\ud83d\udd38 Velk\u00e9 mno\u017estv\u00ed \u0161ablon vhodn\u00fdch pro rychl\u00fd start.
\ud83d\udd38 Dostupn\u00e1 cena.
\ud83d\udd38 Mno\u017estv\u00ed integrac\u00ed – pro marketing, \u00fa\u010detnictv\u00ed i logistick\u00fdch \u0159e\u0161en\u00ed jako je Mana\u017eer z\u00e1silek<\/a>.<\/p>\n\n\n\n

\"\"\/<\/a><\/figure>\n\n\n\n

Nev\u00fdhody<\/h4><\/div>\n\n\n\n

\ud83d\udd38 S r\u016fstem m\u016f\u017eete za\u010d\u00edt nar\u00e1\u017eet na jeho limity, nap\u0159\u00edklad, \u017ee \u0161ablony nejsou responzivn\u00ed a na n\u011bkter\u00fdch za\u0159\u00edzen\u00edch pro n\u00e1v\u0161t\u011bvn\u00edky nep\u0159ehledn\u00e9.
\ud83d\udd38 M\u00e1 krat\u0161\u00ed zku\u0161ebn\u00ed lh\u016ftu ne\u017e ostatn\u00ed \u0159e\u0161en\u00ed a to je 15 dn\u00ed.<\/p>\n\n\n\n

PrestaShop<\/h2><\/div>\n\n\n\n
\"\"<\/a><\/figure>
\n

PrestaShop<\/a> je prvn\u00ed ze zahrani\u010dn\u00ed z\u00e1stupc\u016f na\u0161eho \u017eeb\u0159\u00ed\u010dku. Av\u0161ak je p\u0159elo\u017een do v\u00edce ne\u017e 60 jazyk\u016f, mezi n\u011b\u017e pat\u0159\u00ed i \u010de\u0161tina. Toto nadn\u00e1rodn\u00ed \u0159e\u0161en\u00ed m\u00e1 opravdu rozs\u00e1hlou u\u017eivatelskou z\u00e1kladnu, co\u017e p\u0159in\u00e1\u0161\u00ed v\u011bt\u0161\u00ed mo\u017enosti pro \u00fapravy.<\/p>\n<\/div><\/div>\n\n\n\n

V\u00fdhody<\/h4><\/div>\n\n\n\n

\ud83d\udd38 V\u011bt\u0161\u00ed volnost p\u0159i tvorb\u011b vlastn\u00edho \u0159e\u0161en\u00ed, slu\u017eba nab\u00edz\u00ed v\u00edce mo\u017enosti p\u0159izp\u016fsobit si sv\u016fj e-shop.
\ud83d\udd38 Multijazy\u010dnost, je mo\u017en\u00e9 m\u00edt e-shop ve v\u00edce jazykov\u00fdch mutac\u00edch.
\ud83d\udd38 Velk\u00e9 mno\u017estv\u00ed integrac\u00ed, kter\u00e9 PrestaShop podporuje, a\u0165 u\u017e se jedn\u00e1 spojen\u00ed s bankami nebo soci\u00e1ln\u00edmi s\u00edt\u011bmi. I zde je mo\u017en\u00e9 propojit e-shop s na\u0161\u00edm Mana\u017eerem z\u00e1silek<\/a>.
\ud83d\udd38 V u\u017eivatelsk\u00e9m rozhran\u00ed se jednodu\u0161e zorientujete.
\ud83d\udd38 P\u0159i pot\u00ed\u017e\u00edch se m\u016f\u017eete obr\u00e1tit na velkou celosv\u011btovou komunitu.<\/p>\n\n\n\n

\"\"\/<\/a><\/figure>\n\n\n\n

Nev\u00fdhody<\/h4><\/div>\n\n\n\n

\ud83d\udd38 Prvotn\u00ed nastaven\u00ed \u010di p\u0159estavba e-shopu m\u016f\u017ee b\u00fdt komplikovan\u011bj\u0161\u00ed a m\u016f\u017ee b\u00fdt vhodn\u011bj\u0161\u00ed p\u0159enechat nastaven\u00ed specialistovi.
\ud83d\udd38 Je nutn\u00e9 zajistit si vlastn\u00ed hosting, co\u017e pro netechnick\u00e9 lidi m\u016f\u017ee b\u00fdt komplikace.
\ud83d\udd38 P\u0159i p\u0159izp\u016fsobov\u00e1n\u00ed si e-shopu k netradi\u010dn\u00edm funkcionalit\u00e1m se m\u016f\u017ee \u0159e\u0161en\u00ed prodra\u017eit a\u0165 u\u017e s ohledem na pr\u00e1ci nebo placen\u00e9 moduly.<\/p>\n\n\n\n

Shopify<\/h2><\/div>\n\n\n\n
\"\"<\/a><\/figure>
\n

V na\u0161em v\u00fd\u010dtu nem\u016f\u017ee chyb\u011bt Shopify<\/a>, kter\u00fd je z\u00e1kladem milion\u016f e-shop\u016f po cel\u00e9m sv\u011bt\u011b. Je tak jedni\u010dkou na trhu jako e-shopov\u00e9 \u0159e\u0161en\u00ed pro mal\u00e9 podnikatele a firmy.<\/p>\n<\/div><\/div>\n\n\n\n

V\u00fdhody<\/h4><\/div>\n\n\n\n

\ud83d\udd38 Intuitivn\u00ed a jednoduch\u00e9 prost\u0159ed\u00ed, vhodn\u00e9 i pro ty, kte\u0159\u00ed si stav\u00ed sv\u016fj prvn\u00ed e-shop.
\ud83d\udd38 Nab\u00edz\u00ed des\u00edtky p\u0159edp\u0159ipraven\u00fdch \u0161ablon i mo\u017enost customizace.
\ud83d\udd38 Mo\u017enost integrace, t\u0159eba se soci\u00e1ln\u00edmi s\u00edt\u011bmi, SEO n\u00e1stroji, Google Analytics, ale i aplikacemi pro administrativu a dopravu.
\ud83d\udd38 Nen\u00ed nutnost p\u0159ej\u00edt na vy\u0161\u0161\u00ed pl\u00e1n p\u0159i r\u016fstu nab\u00eddky.<\/p>\n\n\n\n

\"\"\/<\/a><\/figure>\n\n\n\n

Nev\u00fdhody<\/h4><\/div>\n\n\n\n

\ud83d\udd38 Integrace p\u0159\u00edmo s obl\u00edben\u00fdmi \u010desk\u00fdmi dopravci jsou \u010dasto placen\u00e9. To neplat\u00ed pro n\u00e1\u0161 Mana\u017eer z\u00e1silek<\/a>, d\u00edky kter\u00e9mu si m\u016f\u017eete dopravu s nejv\u011bt\u0161\u00edmi \u010desk\u00fdmi dopravci napojit zdarma.
\ud83d\udd38 Nen\u00ed vhodn\u00e9 pro mal\u00e9 B2B businessy, kter\u00e9 pot\u0159ebuj\u00ed specifick\u00e9 n\u00e1stroje, pro tyto p\u0159\u00edpady je pl\u00e1n n\u00e1kladn\u00fd.<\/p>\n\n\n\n

WooCommerce<\/h2><\/div>\n\n\n\n
\"\"<\/a><\/figure>
\n

Jako posledn\u00ed se pod\u00edv\u00e1me na \u0159e\u0161en\u00ed, kter\u00e9 je obl\u00edbenou volbou pro e-shopy napojen\u00e9 na WordPress<\/a>. Je open-source \u0159e\u0161en\u00edm, jeho z\u00e1kladn\u00ed funkce jsou u\u017eivatel\u016fm dostupn\u00e9 zdarma. Jak to u open-source \u0159e\u0161en\u00edch b\u00fdv\u00e1 zvykem i WooCommerce<\/a> m\u00e1 obrovskou komunitu, d\u00edky kter\u00e9 vznik\u00e1 nespo\u010det u\u017eite\u010dn\u00fdch roz\u0161\u00ed\u0159en\u00ed, kter\u00e9 mohou b\u00fdt zdarma i za poplatek.<\/p>\n<\/div><\/div>\n\n\n\n

V\u00fdhody<\/h4><\/div>\n\n\n\n

\ud83d\udd38 Je to bezplatn\u00fd plugin na bezplatn\u00e9 platform\u011b, t\u00edm p\u00e1dem se minimalizuj\u00ed prvotn\u00ed n\u00e1klady.
\ud83d\udd38 Stejn\u011b tak jsou zdarma dostupn\u00e9 i dal\u0161\u00ed pluginy.
\ud83d\udd38 Velk\u00e1 komunita a velk\u00e9 mno\u017estv\u00ed n\u00e1vod\u016f a diskuz\u00ed ohledn\u011b specifick\u00fdch \u0159e\u0161en\u00ed<\/p>\n\n\n\n

\"\"\/<\/a><\/figure>\n\n\n\n

Nev\u00fdhody<\/h4><\/div>\n\n\n\n

\ud83d\udd38 Spu\u0161t\u011bn\u00ed e-shopu je technicky n\u00e1ro\u010dn\u011bj\u0161\u00ed ne\u017e u komer\u010dn\u00edch \u0159e\u0161en\u00ed.
\ud83d\udd38 Samotn\u00fd WordPress m\u00edv\u00e1 probl\u00e9m s rychlost\u00ed na\u010d\u00edt\u00e1n\u00ed str\u00e1nek, co\u017e se projev\u00ed i zde.
\ud83d\udd38 Funkcionality, kter\u00e9 v\u00e1m u\u0161et\u0159\u00ed \u010das a starosti, jsou \u010dasto placen\u00e9<\/p>\n\n\n\n

Upgates<\/h2><\/div>\n\n\n\n
\"\"<\/a><\/figure>
\n

Upgates<\/a> je modern\u00ed \u010desk\u00e1 platforma, kter\u00e1 poskytuje komplexn\u00ed \u0159e\u0161en\u00ed mal\u00fdm a st\u0159edn\u011b velk\u00fdm firm\u00e1m. Nab\u00edz\u00ed \u0161irokou \u0161k\u00e1lu funkc\u00ed a mo\u017enost\u00ed p\u0159izp\u016fsoben\u00ed dle pot\u0159eb podnikatele.<\/p>\n<\/div><\/div>\n\n\n\n

V\u00fdhody<\/h4><\/div>\n\n\n\n

\ud83d\udd38 Flexibiln\u00ed mo\u017enosti \u00fapravy vzhledu a fuknc\u00ed podle va\u0161ich pot\u0159eb.
\ud83d\udd38 Nab\u00edz\u00ed po\u0159\u00edzen\u00ed e-shopu na z\u00e1klad\u011b jednor\u00e1zov\u00e9 licence. Vyhnete se tak m\u011bs\u00ed\u010dn\u00edm poplatk\u016fm.
\ud83d\udd38 Integrovan\u00e9 n\u00e1stroje pro SEO, marketing, z\u00e1kaznickou podporu v\u010detn\u011b mo\u017enosti integrace Mana\u017eeru z\u00e1silek<\/a>.
\ud83d\udd38 Podpora v\u00edce jazyk\u016f a m\u011bn.
\ud83d\udd38 Umo\u017e\u0148uje prov\u00e1d\u011bt administraci i tvo\u0159it grafiku na mobilu \u010di tabletu.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Nev\u00fdhody<\/h4><\/div>\n\n\n\n

\ud83d\udd38 Pro za\u010d\u00e1te\u010dn\u00edky slo\u017eit\u011bj\u0161\u00ed a m\u00e9n\u011b intuitivn\u00ed u\u017eivatelsk\u00e9 rozhran\u00ed.
\ud83d\udd38 Men\u0161\u00ed v\u00fdb\u011br plugin\u016f a dopl\u0148k\u016f.
\ud83d\udd38 Pokro\u010dil\u00e9 \u00fapravy vzhledu mohou vy\u017eadovat odborn\u00edka.<\/p>\n","protected":false},"excerpt":{"rendered":"

Vybrat si spr\u00e1vn\u00e9ho par\u0165\u00e1ka hraje kl\u00ed\u010dovou roli v ka\u017ed\u00e9m businessu. A\u0165 sv\u016fj sortiment prod\u00e1v\u00e1te zat\u00edm jen lok\u00e1ln\u011b a uva\u017eujete o expanzi pomoc\u00ed e-shopu, nebo chcete za\u010d\u00edt rovnou prod\u00e1vat online, oplat\u00ed se v\u011bnovat \u010das v\u00fdb\u011bru platformy, kterou vyu\u017eijete. Na za\u010d\u00e1tku se zam\u011b\u0159te na technologick\u00e9 \u0159e\u0161en\u00ed samotn\u00e9ho e-shopu.<\/p>\n","protected":false},"author":2,"featured_media":3841,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[7,25,5],"tags":[],"yoast_head":"\nJak vybrat e-shopov\u00e9 \u0159e\u0161en\u00ed pro va\u0161e podnik\u00e1n\u00ed - Zaslat.cz bloguje<\/title>\n<meta name=\"description\" content=\"Shoptet, Eshop-rychle, Shopify, PrestaShop nebo WooCommerce? Jak\u00e9 krabicov\u00e9 \u0159e\u0161en\u00ed si vybrat pro sv\u016fj e-shop?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zaslat.cz\/blog\/jak-vybrat-e-shopove-reseni-pro-vase-podnikani\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jak vybrat e-shopov\u00e9 \u0159e\u0161en\u00ed pro va\u0161e podnik\u00e1n\u00ed - Zaslat.cz bloguje\" \/>\n<meta property=\"og:description\" content=\"Shoptet, Eshop-rychle, Shopify, PrestaShop nebo WooCommerce? 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